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by DocHollidayDDS » Mon May 05, 2025 10:27 am
Just visited their website, and…woof. They need to hire a professional designer, because their pieces are all over the place. Farer has proven that you can make quirky, colorful watches that have a consistent and attractive design language, but this isn’t that.
I get that the founder is making watches that make him happy, but at the end of the day it’s supposedly a business that you’d hope makes a little money. And maybe it does, the prices on everything they sell are certainly high enough, I guess due to the fact that they use nothing but Swiss movements. But after seeing the entire collection, I think I know why I’ve never seen or heard of this brand before now.